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SANJIESANLICENSING

SANJIESAN LICENSING / Surface development

Follow the motif around the corner, not just across the flat artwork

A pattern can look balanced on a flat artboard and become awkward when wrapped around an object. For an early design conversation, make a simple paper volume matching the proposed arrangement of faces. The exercise reveals visual questions before a production partner is asked to interpret an attractive but incomplete flat layout.

Mark the faces before adding decoration

Draw the proposed front, side and top as a plain layout, with orientation labels outside the visible design. Choose a small part of the pattern as the leading reference. Show where it begins and what happens at the first corner. Keep important character features away from a cut or fold in the rough until the team has explicitly considered how that placement would be read.

Inspect the change in viewing direction

Fold the rough and look at it from the proposed front view, then turn it gradually. Notice where a line seems to continue and where it stops abruptly. Try moving the repeat rather than adding another emblem to hide the join. Label the paper object as a visual mockup, since it does not establish the behaviour of the final material, print process or manufacturing tolerances.

Show the chosen join in the handoff

Photograph or diagram the chosen arrangement from more than one side and place the images beside the flat reference. Ask the production partner which edge relationships need additional process information. Keep the intended visual continuity separate from any unconfirmed technical solution. A clear handoff describes what the team wants to preserve while leaving the partner room to explain what the actual process requires.

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