SANJIESAN LICENSING / Commercial questions
A royalty percentage alone is not a complete comparison
KADOKAWA’s FAQ says its rates and commercial terms vary by property, product category and project scale. Its published example belongs to that programme, not to every licensing arrangement. When another proposal mentions a percentage, ask what it refers to before treating the number as comparable with a different quotation.
Preserve the quoted wording
Keep the exact fee description beside a plain-language question about its basis. Identify which figures were actually supplied and which remain unknown. Do not insert a guessed percentage, sales volume or retail price to make the worksheet calculate a result. If a hypothetical calculation is useful for an internal exercise, isolate it clearly from the actual proposal and keep every assumption visible.
Compare conditions as well as the number
Ask what activity, reporting period and supporting records the proposal is discussing. Keep creative services, fabrication and rights-related fees in identifiable groups rather than assuming that one percentage covers every task. A comparison sheet should reveal unanswered questions for the appropriate advisers. It should not recommend a rate or present an external company’s formula as the default commercial policy of Sanjiesan.
Seek a documented explanation before deciding
Request a written explanation of the points needed for the actual comparison and keep it with the relevant proposal version. Have the project’s commercial and legal reviewers assess the real arrangement. If the basis is still unclear, record that limit instead of ranking offers by the visible percentage. A smaller-looking number cannot settle a decision when the underlying scope is different or unknown.